The Genius Ways of Promoting Your Blog + Content on Instagram

Blogging is a fun and lucrative ways to get by these days. With a rising number of people worldwide who check the internet multiple times a day, the possibility of getting a million daily visits to your self-hosted blog is within reach.

It’s even better considering there are a plethora of social media networks that can help you out. And Instagram, of course, is one of them.

If you own a blog, sharing it on Instagram can impact it positively and increase its subscribers.

Here’s how you make it happen.

Promoting Your Blog

Firstly, you need to raise brand awareness for your blog. You can do this by simply informing others that you own both a blog and an Instagram account.

Here’s what else you can do.

    • Connect your blog’s Facebook page to your Instagram account.
    • Link your blog to your other social media accounts such as Twitter and Tumblr.
    • Mention your Instagram presence on a blog post.
    • Mention your Instagram presence on your other social media accounts.
    • Add a link of your Instagram account to your email signature.
    • Add a link of your Instagram account to your blog’s author bio.

Promoting Your Blog’s Content

But don’t stop there. You can promote your blog another way by promoting its content on Instagram.

The tricky part is Instagram’s “law” of prohibiting the inclusion of links on your posts. So you need to find a workaround.

What you can do is take screenshots of your blog posts.

Then, use these screenshots as the photo component of your Instagram post. And a short description about said blog post will be your caption.

Remember to be consistent. Do this regularly. It’s recommended to do this every time you produce a blog post.

If consistency is going to be a problem because of hectic schedules, you can use a planning and scheduling tool. You just have to upload the content and this tool will post the content for you based on a schedule.

Other Instagram automation tools can also help you out. You can use a growth service or a Windows-based automation tool. If you’ll read this blog post, you can take your pick from the top Instagram automation tools.


You should definitely maximize Instagram’s potential of promoting not just your blog, but also people, items, places, events, and basically almost everything. With the Instagram community’s millions of members, establishing your blog’s presence on the network is doable.

And if you play your cards well, you’ll see a boost in your blog’s own potential!